Roles: Research / Prototype

For our week-long NFT claiming website project, we aimed not only to enable investors to claim their existing NFTs efficiently but also to maximize promotional impact. To attract potential investors and enhance user engagement, we employed a bold visual style coupled with entertaining interactive elements, effectively capturing the attention of newcomers and encouraging their participation.

Flow & Wireframe

Given the tight timeline for website development, it was crucial to produce highly precise user flows and wireframes. This precision enabled designers and front-end engineers to work concurrently, streamlining the development process and ensuring efficient collaboration towards the timely completion of the website.

Design

In our design, we integrated iconic imagery from classic masterpieces, movies, and memes, such as scenes from "The Creation of Adam" and "E.T.," to resonate with users and evoke a sense of familiarity and nostalgia. Furthermore, we introduced an interaction reminiscent of changing video game cartridges to navigate through the different generations of NFT series created by our brand. This approach breaks away from the purely functional design style that characterizes many claiming websites, offering a unique and engaging user experience.